What an excellent election outcome for the Conservatives! A significant increase in the number of councillors nationwide. More councils are now under Conservative control. And Labour was kicked down to third place in terms of their share of votes!!!
Calling up 200+ candidates on Wednesday was worth it after all!!!
The outcome is proof that David Cameron’s message is getting through to people on the ground. The message sent out from head office was positive and forward-looking. No negative campaigning. No smearing. It was, simply, good.
What made it better was the emphasis on local associations running their own show in their own areas. The only big issue put forward from central office was the environment – all councils have responsibility for clean and green environment. But local associations have the freedom to decide what issues they want to campaign on. They know their areas better. They should be trusted to run their own campaign as they see fit. This resulted in activists in Trafford campaigining on very different issue from those in South Bedfordshire or Chorley. While Labour was mired in problems they created themselves, and while the LibDems were (and still is) struggling to decide why they exist at all, Conservatives’ activists were motivated and their campaigns were well-targetted.
Let us hope the momentum created in this election will remain until next year.
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